Business Change Director- CSBD (Commercial) Marketing (PS37241)

Anthem, Inc.

Job Description


SHIFT: Day Job

SCHEDULE: Full-time

Your Talent. Our Vision. At Anthem Blue Cross and Blue Shield, a proud member of the Anthem, Inc. family of companies, it’s a powerful combination, and the foundation upon which we’re creating greater access to care for our members, greater value for our customers, and greater health for our communities. Join us and together we will drive the future of health care. This is an exceptional opportunity to do innovative work that means more to you and those we serve.

This position will allow remote work provided the selected candidate is currently located in EST/CST only and within 50 miles of an Anthem office

The Business Change Director – CSBD Marketing will report to the CMO & Vice President CSBD Marketing overseeing projects focused on CSBD marketing vision and strategy to drive business results to optimize performance.

Responsible for implementing varied projects, programs and plans that drive achievement CSBD Marketing goals. Primary duties to include, but are not limited to:

  • Builds and maintains strong relationships with key stakeholders.

  • Support and maintain detailed documents – project design, development, implementation

  • Identifies potential issues, project change, and scope data.

  • Leads efforts to identify best practices into team practices and work.

  • Identifies impacted parties, business partners, and resources required.

  • Develops and designs processes and systems that support business needs.

  • Manages project financials and budget details for CSBD marketing team.

  • Builds support for business change throughout CSBD marketing team.

  • Provides process, project, and change management methodology.

  • Leads the project prioritization and scheduling activities.

  • Manages team communication plans including staff meetings, town halls, etc.

  • Manages all vendor engagements/sponsorships with Marketing Operations to optimize spend.


  • Requires a BA/BS degree in a related field

  • 10 years managing marketing initiatives including knowledge of project models and methodology and change management experience (strategic change plan development, execution and adoption)

  • Or any combination of education and experience, which would provide an equivalent background

  • PMP, Agile, Lean or Six Sigma Black Belt a plus

  • Excellent in developing and presenting presentations to senior leaders and large teams Demonstrated ability to influence at all levels of management

  • Exceptional stakeholder management

  • Some travel required

This is not a people leader Director role but will operate as an individual contributor without direct reports

Anthem, Inc. is ranked as one of America’s Most Admired Companies among health insurers by Fortune magazine and is a 2018 DiversityInc magazine Top 50 Company for Diversity. To learn more about our company and apply, please visit us at An Equal Opportunity Employer/Disability/Veteran.


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